My Role ︎ Concepting, Art Direction, Illustration & Typography.
Bike seats, the air conditioner and seat belts were all designed by a patriarchy society that excluded women from it's creations. Gillette Venus wanted to show that having a product designed with women in mind #MakesAllTheDifference
CCO: Rodrigo Jatene | ECD: Mariangela Silvani, Beta Harada | AD: Bruno Kadesh ✌🏻, Tiago Pinheiro | CW: Julia Mota | Director: Mari Cobra